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Scandinavia & Nordic Destination Management
On a map the Nordics look like one market. On the ground they are five countries with their own currencies, rules and timetables, and that is where multi-country programmes usually go wrong.
A Scandinavia DMC is your operating partner across the Nordic countries. We contract hotels, ships, coaches, guides and venues at net rates, time every crossing between the countries, and look after your group on the ground under your brand.
Strictly speaking, Scandinavia means Denmark, Norway and Sweden. When operators plan the region they usually mean the wider Nordics, which adds Finland and Iceland. That is how we run it: five countries on one agreement, with one coordinator and one invoice from the first transfer to the last.
All five countries are in Schengen, so there are no routine passport checks between them, even though customs allowances differ. As a Europe DMC we can also handle the UK and continental legs that often come before or after a Nordic week.
DenmarkNorwaySwedenFinlandIcelandWhat you deal with
The crossings
Copenhagen to Malmö is a bridge. Stockholm to Helsinki is a night aboard a ship. Oslo to Reykjavík is a three-hour flight. A Nordic circuit is a chain of fixed departures, and one missed connection affects everything after it. That is why we book the crossings first and plan the sightseeing around them.
Select a crossing or a city to trace it on the map. Journey times are approximate.
Proven in the field
A six-day Icelandic programme for a ladies' group travelling from India. The Blue Lagoon and the waterfalls were the highlights the group talked about most.
More HCG groups on Nordic programmes
Built by operators
In most of Europe, a late start just means a later coach. In the Nordics it can mean a missed ship.
The overnight ships from Stockholm to Helsinki sail once each evening, so missing one means losing a whole day. Finland's railway also runs on a wider track (1,524 mm, against 1,435 mm in Sweden, Norway and Denmark), so there is no direct train to Helsinki. The link is always a ship or a flight.
A five-country week can involve four currencies plus the euro, and Sweden and Norway are almost cash-free, so we set up budgets and extras on cards before the group arrives. Drinks are what surprise agents most. Alcohol taxes are high, and in Norway, Sweden, Finland and Iceland stronger drinks are sold only in state-run shops, so we include welcome drinks and wine packages in the contract.
Where we operate
Each country has its own currency, border rules and best season. You will find the full details on each country's page.
NorwayThe fjord coast from Bergen, the railway over the mountains from Oslo, and Tromsø inside the Arctic Circle. Most days in Norway are planned around ferry times.
Norway DMC
SwedenStockholm, spread across its islands, and Lapland more than 1,000 km to the north. Almost cash-free.
Sweden DMC
DenmarkThe usual gateway, with Malmö less than 40 minutes away across the Øresund Bridge.
Denmark DMC
FinlandThe only Nordic country that uses the euro, reached from Sweden by ship or by air.
Finland DMC
IcelandHome of the Golden Circle and the Ring Road, and the only one of the five with no land connection.
Iceland DMC
Lapland spans three countries: Tromsø in Norway, Abisko and Kiruna in Sweden, and Rovaniemi and Levi in Finland.
See an Arctic routingSeasons & daylight
One destination, four very different products. Choose the season that suits your client's trip and see what you can sell in it.
June to August · The light season
Long days, open mountain roads and calm fjords make this the season for multi-country circuits, fjord cruises and scenic rail. Above the Arctic Circle the sun does not set from late May to late July.
Best forFjordsCruisesScenic railMulti-country circuits
September to November · Colour and first aurora
A quieter season with better value. In September Lapland turns red and gold (the Finns call it ruska), city programmes are priced at shoulder rates, and the first aurora nights return as the evenings get darker.
Best forCity breaksNatureEarly auroraIncentives
December to March · The Arctic season
Snow, cosy hotels and the Arctic at its most dramatic, with huskies, reindeer, snowmobiles, ice hotels and aurora hunting. In the far north the sun does not rise from late November to mid-January.
Best forAuroraLaplandSnowmobilesIce hotels
April to May · The light returns
Daylight returns quickly (Stockholm gains about five minutes a day), and cities, parks and coastlines come back to life before the summer crowds arrive. Lapland keeps its snow into April.
Best forCity toursNatureSoft adventureMICE
Sample routings
Three routings that work because their connections line up, with the transport shown for every leg. We adapt each one to your dates, group size and budget.
Trade-only Scandinavia DMC services
Two to five Nordic countries on one routing, with the bridge, ship and air legs booked as part of the programme, not added at the end. See how we run group tours and series departures.
Cabin allocations on the Baltic crossings, the fjord car ferries and the fast boats from Helsinki to Tallinn.
Congress venues in Copenhagen and Stockholm, and Arctic incentives built around huskies, snowmobiles and aurora nights. See our European MICE capability.
Lapland, Tromsø and Abisko through the dark season, with flexible aurora nights, because nobody can book clear skies.
The Oslo–Bergen mountain line, the Flåm Railway and the Copenhagen–Stockholm route, with group seats reserved where reservations exist.
Suppliers are contracted in five currencies and invoiced to you in one, under your brand from start to finish. See our full B2B ground services.
How we work
Send us your dates, group size and the countries you have in mind. We secure the ship, bridge and flight legs first and reply within one business day.
We price each country in its own currency and quote you in one, so the whole programme reads as a single budget.
A coordinator travels with the group or hands over at each border, with licensed local guides wherever a country requires them.
Five countries, one report after the trip and one final invoice.
Tour operators running Nordic series, travel agents building small groups and FIT, wholesalers contracting across five currencies, educational organisers, and MICE agencies with a congress or an Arctic incentive. A Nordic week can also continue into Germany or the UK on the same agreement.
New to the terms? Net rates are our prices to you, before your own margin. White-label means guides, vouchers and documents carry your brand, not ours. FIT is independent travel for individuals and small parties; MICE covers meetings, incentives, conferences and events.
Even half of this list is enough. We reply within one business day and ask for anything that is missing.
Answers for the travel trade
The questions we hear first on almost every Nordic enquiry.
Five nations · one contract
Ask for a quote or net rates. Our Nordic desk replies within one business day, with the crossings already planned.
Planning your own holiday? We work only through travel agents, so please ask yours to contact us.
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